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RMIF and Moneyway team up

The Retail Motor Industry Federation (RMI) has teamed up with motor finance lender Moneyway to provide dealer finance to prime and near-prime customers.

The RMI’s newly-launched RMI Motor Finance division will offer the Moneyway-created product to its dealer members, to help them source point of sale finance for non-prime customers.

The product “is designed to fill the gap that has been left by many subprime lenders leaving the market”, and will help dealers to sell more cars, the RMI said.

Stricter credit underwriting standards among prime customers have also contributed to the lack of available funds for non-prime customers, the RMI added.

RMI Motor Finance will also provide a point of sale finance product to prime customers. Its online portal will give dealers a “one-stop shop” finance offering, according to the federation. The RMI will market and promote the product via its website, literature and field sales teams, while Moneyway will also promote the product with its own sales team.

David Nield, head of asset finance and lending at Moneyway said: “When considering our entry into the motor finance market a year or so ago, we were very determined to avoid being just another ‘me too’ proposition.

“We have invested in a new, simple to use, online registration and application process which we hope can help RMI members in this difficult economic environment.”

Head of RMI Commercial Services, Julian Phillips said: “When the financial crisis was at its peak and RMIF CEO Rob Foulston stated that the RMI was looking at alternative ways to access finance for its members, Moneyway approached Rob and the product was jointly developed from there.

“We chose Moneyway as they are reputable and we were very impressed by their system, which is simple to use, very fast and innovative with an excellent interface. We are keen to ensure the product’s success in the market and believe it will be very popular across a wide sector of our membership.”

The response so far has been “excellent”, Phillips noted.

“We believe there will be substantial take-up, both from RMI members who do not currently offer a finance product and also from RMI members who might use RMI Motor Finance to complement their existing finance offering,” he added.

RMI Motor Finance does not have a set lending target, Phillips said; regarding underwriting, “the key thing is to be able to see stability in the profiles and sufficient evidence that the payment can be supported – the pricing therefore reflects this level of risk”.

He added: “RMI Motor Finance’s aim is to support customers with good intent and offer a pricing that enables a regular dealer to construct a deal as opposed to a subprime specialist.”

RMI Finance also offers the new RMI Warranty ‘Reassure’, motor trade insurance, health care insurance, banking and card processing, and has other products in development, Phillips said.