Prepaid Summit: Middle East 2012
This year Prepaid Summit: Middle East was again the focal point
for the discussion and development of the prepaid sector within the
region. Held on 21 March 2012 the summit looked at how to turn
prepaid ideas and strategies into reality, revenue and profit.
View the
2012 presentations
View
speakers
Testimonial
"I attended Prepaid Summit: Middle East for two consecutive
years 2011 and 2012. As someone who operates in the payment
industry, specifically for prepaid cards, this one of the events
that I always look forward to attending.
This year’s event was well organised, focused and very
informative. It always attracts the right audience and offers great
opportunity for networking.
I would like to congratulate VRL team to put such a nice
event".
Asif Saghir, Director of Production,
Cupola Plastic Cards
Adapt to a maturing market
As we move into 2012, the market is maturing rapidly. And that
means a change in emphasis for the summit. Previously, the region's
leading prepaid event has helped local market professionals
identify the key opportunities, exchange ideas and develop
strategies.
Add Prepaid
Summit: Middle East 2012 to your calendar
Get practical insights into prepaid
With more than 40 prepaid programmes now live in the region, the
time has come to act or be left behind. That's why this year's
event will focused on the practical aspects of bringing prepaid
products to market.

- Best practice. Case studies from around
the world which demonstrate what can be achieved and how
to achieve it.
- Building the business
case. Access to pricing
information and other research that will help you maximise revenue
and ROI.
- Research. Ensure new programmes are pitched
appropriately with exclusive research providing detailed
insight into how customers view prepaid.
Expert guidance. This event always attracts
senior bankers, analysts, retailers and telecoms professionals who
will be sharing their knowledge and answering your questions.
Local and global insights. A mixture of local
industry figures and international banking experts will be in
attendance to ensure the perfect mix of deep market knowledge and
broad global experience.
Workshops
Alongside Prepaid Summit: Middle East, Visa held two prepaid
workshops
20 March 2012- Abu Dhabi
Shangri-La Hotel, Qaryat Al Beri
10:00-13:30 followed by a networking lunch
22 March 2012- Dubai
Shangri-La Hotel
10:00-13:30 followed by a networking lunch
For more detail please contact Fiona Kenny on: +44 118 900
1133 or via email at: fiona.kenny@vrlfinancialnews.com
Highlights from 2011
The highlights from this year include:
- The research presented by VRL Financial News
and TNS Research highlighting the greatest areas of opportunity for
banks in the Middle East: corporate travel, remittance, gift cards,
and youth spending
- The opportunity available for growth in the
delivery of corporate banking services, most notably travel and
disbursements, especially in the GCC
- A lively session on day two addressing the use of prepaid to
increase customer engagement and loyalty, bringing together
some of the
people behind loyalty and gift schemes in Dubai’s biggest
shopping malls

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