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The Prepaid and Debit Cards Market in India


Published: April 2012

The Indian prepaid cards market is growing rapidly, with the industry recording a 62% increase in transaction volume for the financial year 2011. Fortunately for debit and prepaid cards issuers, this growth shows no sign of slowing down. 

This potential is the result of a convergence of market characteristics. For one, the Indian middle class, perceived to be the main target population for prepaid cards, is estimated at 224.5m, whilst the number of prepaid cards in India is only 3% of the total number of debit cards in circulation. These statistics point to considerable market opportunities for debit and prepaid cards companies.

Buy  this report to find out why the Indian prepaid and debit cards market is expected to record rapid growth until 2021. The Prepaid and Debit Cards Market in India outlines the catalysts driving this dynamic market, using a combination of impactful case studies, proprietary data and informed analysis to reveal how you and your business can harness the plentiful opportunities in this region.

Read this report to:

  • Gain an overview of the prepaid and debit cards market in India
  • Discover why the market is predicted to keep growing until 2021
  • Understand the factors contributing to the growth of the market

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